Experience the perfect blend of natural beauty and refined elegance. Our brand is built on the principles of serenity, intimacy, warmth, and discretion, providing guests with a truly unforgettable stay.

THE 1O1 is a pioneering lifestyle brand that appeals to dynamic, young-at-heart travelers who crave the excitement of new experiences.

The ultimate destination for those seeking an urban lifestyle experience. Our hotel brand embodies the spirit of the modern city, offering a dynamic and contemporary design that is perfectly in tune with the pulse of the metropolis.

Effortless local sincerity meets practical quality in our 1O1 URBAN select service hotel brand. Designed for modern travelers who want a vibrant social scene in a comfortable and welcoming environment.

At FRii Hotels, we aim to be the ultimate home that understands you, no matter where you are. Our hotels are crossroads for people of all ages and cultures, offering a warm and inviting environment where you can feel right at home.